Marktrapporten / European Garden Monitor
European Garden Monitor
The European Garden Monitor focuses on European consumers, purchase decision makers, house owners or renters. The research is based on 6,400 online interviews conducted annually in 8 European countries. Each report tracks the number of jobs being done, the amount spent, and key trends shaping the market.
Excellence trough expertise
Key benefits
Excellence trough expertise
Available reports
3,000 € 1 country report / 7,500 € 4 country reports / 12,000 € 8 country report
Clients of the European Home Improvement Monitor
What our clients say about us
Daniel Angelovski
Group insights manager bij Velux
De gespecialiseerde inzichten uit de Woningverbeteringsmonitor zijn een geweldige bron van input voor onze brancheanalyse.
Leo van der Blom
Insightsmanager prof. EMEA bij AkzoNobel
Deze rapporten helpen ons niet alleen veranderingen binnen onze doelgroepen te volgen en zo een geïnformeerde besluitvorming mogelijk te maken, maar dienen ook als input en benchmarks voor ons lopende onderzoek en onze besluitvorming.
Caroline Roque
EMEA Consumenten- en marktinzichten, manager 3M Consumer Business Group
Het USP-team heeft een zeer sterke expertise in de bouw- en woningverbeteringsmarkten. We maken zeer uitgebreid gebruik van hun gedetailleerde monitorrapporten.
Experts
Dirk Hoogenboom
Manager Sales & Marketing
Reinier Zuydgeest
Managing Director
frequently asked questions
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What are the major trends that we are covering with this research?
The trends covered in this report include: Segmentation of the European gardens (based on characteristic, behaviour and attitudes), Smart gardens & Sustainable gardens, City gardening & Healthy gardening, Outdoor living & DIY vs DIFM, Brand awareness and brand preference per product category, Orientation (used sources), Buying channels per product category
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How is the research conducted?
This report is based on 6,400 online interviews conducted annually with consumers in European countries: Germany, the United Kingdom, France, Netherlands, Belgium, Poland, Spain, Italy, Denmark, Sweden, and Austria.
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How often is the report published?
This report is published annually.
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For whom is this research valuable?
These insights hold significant importance for DIY stores and manufacturers targeting European customers in this market. With this information at their disposal, businesses can refine their marketing and communication strategies to better engage with the customers.
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How can one get access to the reports?
Contact us via [email protected] or use our report order form
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What are the prices of the reports?
The report for 1 country is available for €3,000, 4 countries for 7,500 € and 8 countries for 12,000 €
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Which countries does this report cover?
This report covers the following European countries: Germany, the United Kingdom, France, Netherlands, Belgium, Poland, Sweden and Austria.
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