Sustainability Q2 2023

This report will provide key insights into the sustainability and circulation adaptation among architects. These insights will be particularly valuable for manufacturers and wholesalers targeting this group, as the insights in the report can validate the current sustainability strategy or lay the foundations for new strategies to come. Furthermore, understanding architects’ behavior and their adoption of sustainability will facilitate fact-based internal discussions without the need for custom research.

This report is based on 941 successful quantitative telephone interviews with architects, conducted in the native language in Spain, Italy, France, Belgium, the Netherlands, the UK, Germany and Poland. The report is based on a representative sample of architects, with companies with less than 1 employee being excluded. This research is conducted quarterly  with the reports covering different key marketing topics like media orientation, BIM, prefab, sustainability and many more.

The primary focus of this research is to provide key insights into sustainability and circularity adaptation among the architects. The study also offers insights into which are the biggest obstacles when it comes to sustainability in construction and who has the biggest influence. It highlights key differences among the 8 European countries covered and provides other key insights. The report also includes a detailed view on the turnover and orderbook developments of the architects and background information on their company size, and other relevant information. This report will be a crucial input for shaping, improving or reviewing your business strategy and sustainable efforts.

Architects play a pivotal role in the construction industry, serving as early indicators of both positive and negative changes. The trends and developments within architectural firms serve as valuable predictors for the overall construction market. USP publishes forecasts for building volumes based on insights gained from the experiences of architects (but also all other stakeholders that are regularly interviewed by USP in the construction business value chain) and 11 other market indicators. Our future building volumes predictions have proven accurate and have stood the test of time.

What do architects think about certification in sustainability? 

How much are the clients of the architects willing to invest into sustainability?
What are considered as the biggest obstacles in adopting sustainable practices? 

Who are the key stakeholders in adopting sustainability in the construction industry?

1. Summary of key topic
2. Economic developments: 
   1. United Kingdom
   2. Germany 
   3. France 
   4. Spain 
   5. Italy 
   6. Netherlands 
   7. Belgium 
   8. Poland 
3. Sustainability