Ready made reports / European Architectural Barometer / Smart Materials and Buildings Q4 2024
Smart Materials and Buildings Q4 2024
Explore the evolving future in construction sector among European architects in Q4 2024. Delve into the factors driving material preferences and the impact on construction aesthetics and sustainability.
Year
2024
No. of pages
85
Target group
Architectural companies, excluding companies with only 1 employee
Key research topics
Smart Materials and Buildings
Methodology
Based on 900 successful quantitative telephone interviews in native languages
Country scope
Germany, United Kingdom, France, Netherlands, Belgium, Spain, Italy, Poland
Deliverables
Full report in pdf or ppt covering all 8 countries, support from a key account manager in case of questions
Publication frequency
Quarterly
Price
2,000 Euro
What is this report?
This report offers a comprehensive overview of future in construction with a specific focus on European architects. Within the report, you will discover trends that will be in the focus in 2024 and 2025. The report also provides insights into material trend usage development over the years. This information can assist you in refining, enhancing, or developing your business strategies targeted at architects, as architects are often the primary indicators of market conditions. Our research is based on quantitative telephone interviews conducted with 900 registered architects, each representing firms with one or more employees, distributed across the eight major European markets.
Why do you need this report?
This report will provide key insights into the future of construction industry among European architects. These insights will be particularly valuable for manufacturers and wholesalers targeting this group and with this information, they can optimize their business strategies. Furthermore, understanding architects’ behavior, preferences, and forecasts regarding the future trends will facilitate fact-based internal discussions without the need for custom research.
How was the research conducted?
This report is based on 900 successful quantitative telephone interviews with architects, conducted in the native language in Spain, Italy, France, Belgium, the Netherlands, the UK, Germany and Poland. The report is based on a representative sample of architects, with companies with less than 1 employee being excluded. This research is conducted quarterly with the reports covering different key marketing topics like media orientation, BIM, prefab, sustainability and many more.
What is included in this report?
The primary focus of this research is to provide key insights into knowledge about smart materials and buildings among European architects. The report examines architects’ intentions in construction industry in 2024 and 2025. It highlights key differences among the 8 European countries covered and provides other valuable insights. The report also includes a detailed view of the turnover and order book developments of the architects, along with background information on their company size.
Architects play a pivotal role in the construction industry, serving as early indicators of both positive and negative changes. The trends and developments within architectural firms serve as valuable predictors for the overall construction market. USP publishes forecasts for building volumes based on insights gained from the experiences of architects (but also all other stakeholders that are regularly interviewed by USP in the construction business value chain) and 11 other market indicators. Our future building volumes predictions have proven accurate and have stood the test of time.
Key questions answered
Do you expect your order book will be empty in the coming 12 months?
How many projects have been cancelled in the past quarter?
How did your order book develop compared to the same quarter last year?
Do you have postponed projects?
Table of content
- Background of the research
- Economic developments
- Smart Materials and Buildings
- Research background and appendix
Frequently asked questions
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What is the forecast of building volumes in 2024 and 2025 in Germany?
The developments in 2024 leads to a decline in building volumes in five out of eight countries, Germany included, and the growth figures are expected to be modest or even negative in 2025 as well.
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How many projects have been cancelled in the past quarter?
In six out of eight countries, there is a spike in the number of architects reporting cancelled projects in Q2 2024.
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What are the expectations regarding order book in the coming 12 months?
An increasing number of Italian and French architects are expecting empty order books in the next twelve months.
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What are the expectations regarding adoption of smart materials and technologies amongst architects?
Architects anticipate a noticeable increase in usage for both smart materials and technologies over the next five years, signalling a market ripe for expansion.
What our clients say about us
Anne Marie O’Toole-Deviller
Head of Marketing West at Kingspan
The USP Architectural barometer research has been a great asset for us in this regard and a solid basis for conducting further in-depth research.
Daniel Angelovski
Group insights manager at Velux
The specialized insights in the Home Improvement Monitor are a great source of input for our industry analysis.
Jan Coerts
European Owens Corning
We use the European architectural barometer reports from USP to get architectural input on items relevant for the building and construction industry in Europe, helping us to set priorities in our innovation agenda.
Experts in charge of reports
Dirk Hoogenboom
Manager Sales & Marketing
Jeroen De Gruijl
Team Leader | Consultant
Contact us
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